Author name: Elira Vossen-Mehr
Elira Vossen-Mehr is a trichological formulator with over 12 years of experience developing sulfate-free and scalp-sensitive shampoos across Europe and Southeast Asia. Certified by the International Society of Trichologists, she blends ethnobotanical knowledge with cosmetic chemistry, having studied traditional haircare rituals in Iran, Indonesia, and the Andes to innovate gentle, effective cleansers.